Hustlers

Sometimes they can be unbearable; they can hurt with their sincerity; they are usually addicted to work, but their sole presence and the passion with which they defend their dreams makes them unique, authentic, genuine.




Loved or hated by their circumstances, people who, due to their character distinguish themselves from their peers. They are extremists; there is no middle ground! In their veins there is a powerful stimulation that is incomprehensible to others. Their blood injects a strength of spirit that not all possess. “There is much to life running through my veins,” sings Robbie Williams.

Used to rejection, incomprehension, a lack of trust, economic problems and, many times, a lack of emotional stability, entrepreneurs wake up each morning ready to transform the world; to them, every day is a new opportunity to shed new light on the world.

Probably, to many eyes, they are beings with a hardened skin, like rhinoceroses; arrogant, presumptuous, proud, terribly demanding, but no one would place any doubts on their sensibility and capacity to dream.

Their ideas arise in the least expected moments and in the strangest places; they feed of life experiences as the main catalyst of their innovative capability. It’s like Picasso used to say, inspiration comes when you’re working and is a result of living and experimentation; they are the carpe diem specialists. They are the undeniable architects of tomorrow, crazy and misunderstood!

In this section, I would like to spotlight the character and psyche of the innovator, the entrepreneur, I want to talk about their actions, attacks, fears, phobias and passions. “He who does not risk anything will not win,” he who is not willing to fight to find an opportunity looses so much; I want to pull them out of that darkness, I want to launch them into the world we live in.